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Inspiring positive change is what they do. Founded in 1984, the United Way Tocqueville Society changes lives through support of sustained philanthropy. By recognizing and mobilizing charitable leaders and volunteer champions who devote their time, talent, and moneys, the Tocqueville Society promotes positive, lasting change focused on the most serious issues within communities around the world.
In an effort to better communicate their current and future goals via a brand identity, we worked closely with the United Way Tocqueville Society. After fully understanding their mission of compassion and underlying areas of focus, we developed a brand identity that reflects the soul of this highly esteemed organization.
My Role
Designer
Agency
Team Detroit
Dearborn, MI
2013